In terms of being desirable, a website should be pleasant to the eye, and have well-thought-out aesthetics and layout.Ī good bookmaker should be credible that is, they must take the security of your personal information seriously, in addition to being registered with the appropriate regulators.Ģ. Some bookmakers are good but not useful to all punters, probably because they do not offer betting options on specific sports.ĭo you get value for your money and your time? A good bookmaker must provide something of benefit to you. When you enter into the bookmaker website or app, can you use it effectively or does it dither and load at a snail’s pace? This is what it means to be usable. So what aspects differentiate exceptional bookies from others?Īccording to Peter Morville, for a website to be scored great on the user experience scale, it must be usable, desirable, useful, valuable, accessible, credible and findable. From marginal odd differences that can make a huge difference in the long run to a smooth overall experience when placing your bets, the best websites stand head and shoulders above the not-so-great ones.
The bookmaker a punter signs up for can make a huge difference in their success. What Separates the Best Sports Betting Websites From the Rest